People often start their business because they are skilled at what they do. Maybe you became an online coach because you got good results training people in the gym.
But 9 times out of 10, a skilled technician is not an effective CEO.
This blocks business growth and can sometimes even lead to the business going backwards. Maybe the business owner will end up throwing in the towel as the stress levels just aren’t manageable in the long term.
The secret to really running your business is staying in your genius zone. Do the things that made you successful in the first place and outsource everything else to experts.
Yes, you need to understand your finances. But you don’t need to do the bookkeeping or prepare the management accounts or even pay your own bills.
When you operate this way, you are responsible for setting the vision and strategy of your business. You’ll be the one reviewing performances and making decisions.
Exactly how Richard Branson or Tony Robbins do things.
They’re pretty successful people to emulate!
They have an idea (like Virgin Voyage) then hire a team to execute their vision. They make key decisions - but that’s it!
In the short term your cash flow will be lower. But in the long term you will work less, and earn more, with the fulfilment of helping clients and your team.
I hope this makes you think about where you’re at, and where you want to be.
If you want to know who you should hire first, how much to pay them, and where to find them then book in a free strategy call today!
60-minutes of practical tips and actionable advice you can do today. Master your finances, minimise your tax, and scale your business to grow big!